Tala Coffee is a family-owned small business based in Edmonton, AB. They specialize in bringing in ethically sourced Philippine coffee, then roasting in Alberta, bringing fresh, strong, tropical flavors to the north. The brand identity wants to be clean, simple, and vibrant, highlighting the colors of the Philippine flag to let their flavours stand out in Canada, while bringing a sense of familiarity and a feeling of home to Canadian-Filipinos.